Superdry was founded in the UK back in 2003, blending vintage Americana with British heritage and a preppy aesthetic across menswear, womenswear and childrenswear.
Renowned for its quality fabrications, elevated fits and premium branding, Superdry & Co has agreed a deal to move into a unit on Pinstone Street, that will open in July.
It marks another major milestone for Heart of the City which continues to transform the area around Cambridge Street into a vibrant, exciting and trendy place to live, work and enjoy.
Julian Dunkerton, Founder & CEO of Superdry, said:
“Sheffield is a fantastic city, and our new location on Pinstone Street gives us a real opportunity to bring the Superdry & Co format here and show customers what the brand stands for today. We’re also looking forward to building a great team locally and bringing new retail jobs into the city centre. There’s a lot happening around Heart of the City, and we’re delighted to be part of it.”
